VERY SOON YOU COULD HAVE

ONE OF THE MOST
IN DEMAND PROFESSIONS

of 2018/2019.

IDS has the most extensive and effective course, that will train you to be a successful digital marketer by the highest standards and work for the best companies in Romania or Europe, or build your own business.

During the course you will start from the basics and acquire all the necessary skills and tools to confidently “speak the language” of digital marketing and operate the different channels.

You will learn to build a digital strategy, create and manage online ad campaigns on search engines and social media, analyze and optimize performance, build landing pages, write effective content, promote websites on Google, increase online sales and much more.

The next course starts on:

26.11.18

3 weeks -15 sessions
Monday-Thursday
09:00-16:30

ADMISSION CONDITIONS:

B.A degree

Basic internet skills

High level of English

Personal interview

Real Exercises

Hands-on workshops
and a final-project that
you can use as a portfolio

Top Professors

Learn from globally
leading experts in the industry
and build connections

Become Wanted

Easily find a great job
with the most prestigious
certification in the market

ABOUT

THE COURSE

HIGH-LEVEL SYLLABUS

  • Introduction to digital marketing
  • Funnels, conversions and A/B testing
  • Understanding Analytics
  • Building and optimizing landing pages
  • Search Engine Optimization (SEO)
  • Media buying and planning
  • Performance campaign management (Google Adwords)
  • Video advertising (Youtube ads)
  • Affiliate marketing
  • Email marketing
  • Social media marketing (Facebook Instagram and LinkedIn)
  • User Experience and User Interface (UX/UI)
  • E-commerce and M-commerce
  • Online PR and community management
  • Guerilla marketing
  • Content marketing and blogging
  • Mobile marketing and App Store Optimization (ASO)

COURSE METHODOLOGY:

  • IDSs proven teaching methods include frontal lectures, hands-on exercises, real-world simulations and a guided final project.
  • The course is taught in English as most of the terminology is global.

INCLUDED WORKSHOPS

  • Building and optimizing a professional LinkedIn profile and CV
  • How to successfully pass an interview
  • Business development for small businesses
  • Basic Microsoft Excel skills for marketers
  • Advanced Google search tactics

GET CERTIFIED ON THE

TOP TOOLS USED TODAY

After the

COURSE

After the intensive course, you are 100% ready to either grow your own business, provide your digital services to other businesses as a freelancer, or work for a company.
There are a lot of opportunities for success and the choice is yours.

POSITIONS YOU CAN START WORKING AS ARE:

  • Digital marketer
  • Marketing manager
  • PPC Campaign manager
  • Media buyer / Media planner
  • Affiliate manager
  • Social media marketer
  • SEO manager
  • Content marketer
  • Marcom manager

If you choose to work for a large company, IDSs placement department will help you find right job for you.

“This course was the best decision I made!
The professors were amazing, and
the lessons were interesting and focused,
filled with exercises that took me from
the very basic all the way to knowing
everything I need to know to be
the best in my new profession.

Andrei Cuibari,
IDS course graduate,
VP Marketing @ Olei.ro

Our graduates hold
key positions at:

About the

PROFESSORS

John is a world-renown marketer and an authority on digital growth. He is currently the Chief Marketing Officer at Appsee. Previously, John served as a CMO for Galatea (acquired in 2015) and held several digital marketing roles at various successful companies. He functions as a professor of marketing at the IDC Herzliya, Rhodes University South Africa, and EADA Business School Barcelona, as well as speaker in marketing conferences all over the world.

John (Yanay) Sela

From time to time, leading marketing professional in the industry come and train the students on their area of expertise.
The guest lecturers are carefully picked to expose the students to different types of companies in order to give them a clear understanding of the different options they have as marketers.

Guest lecturers

Alexandra is an expert on digital marketing strategy. She is currently a senior marketing intelligence consultant at SimilarWeb, a marketing technology company valued at $0.6Billion. Previously, Alexandra held several executive roles in enterprise digital agencies and have worked with the biggest brands in the USA, India, Europe and Romania. She functions as a professor of marketing at the IDC Herzliya,, as well as an advisor to several startups in various industries.

Alexandra (Florentina) Simion

WHO IS THIS COURSE FOR

 

The course is intended for non-experienced people who want to acquire the
hands-on techniques of digital marketing in order to apply and use it as soon as
the course ends.

B.A Graduates

who want to start their career in digital marketing

Entrepreneurs

who want to
start their own
digital agency /
freelance
business

Small business

owners who want to know how to grow their business

Traditional marketers

who want to pivot to a digital marketing career

DO YOU HAVE WHAT IT TAKES?

Your path to learn the most updated techniques and jumpstart your successful career starts here

STEP # 1

Fill out the
short form

STEP # 2

Receive a consultation call and pass a quick phone interview

STEP # 3

Pass a face-to-face interview at IDS

STEP # 4

Register for the course and secure your spot

STEP # 5

Course starts!

The next course starts on:

5.11.18

3 weeks -15 sessions
Monday-Friday
09:00-16:30

ADMISSION CONDITIONS:

B.A degree

Basic internet skills

High level of English

Personal interview

APPLY FOR
AN INTERVIEW

ABOUT THE INSTITUTE OF DIGITAL STUDIES

The Institute of Digital Studies is the leading institute in Europe in the fields of digital marketing and information technologies. Every year IDS professors are training and certifying hundreds of the best professional in the industry and has extensions in Barcelona, Tel-Aviv and South Africa.

The institute accepts only a small amount on students and focuses on the top trainers and materials, hands on practice and a strong connection to the industry in order to guarantee its graduates success in the market.

© 2018 IDS Bucharest